Business Marketing Opportunities: #NewTwitter

search engine marketing

Whether you use Twitter for business marketing or just to stalk that @OldSpice guy, you probably use it. Which means that the Twitter update is going to affect your online comings and goings — and tweetings. Maybe.

That video (featuring music by the excellent Freelance Whales, by the way) sure makes the new Twitter look great, doesn’t it? But as is often the case on social networks, this highly promoted update might come as an unwelcome change to many.

New Twitter promises four things:

  • A sleeker design
  • Easily embedded media
  • A “details pane” featuring content related to authors and tweets
  • Miniature profiles, so you can look up users without navigating elsewhere

But since so many of us — especially in the search engine marketing biz — access Twitter from third-party programs, it seems that the embedded media is the only change that could affect our interaction with the service. What’s your take?

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