“Success in business is all luck but the harder you work the luckier you get.”

Company: GreyCastle Security

CEO: Reg Harnish

Websitehttps://www.greycastlesecurity.com/

INC5000 Profilehttp://www.inc.com/profile/greycastle-security – 2017 Rank 721  // 3-Year Growth 636% //Employees 19 // 2016 Revenue $3.2 M

GreyCastle Security was featured on the INC5000 as #721. GreyCastle Security is a leading service provider dedicated exclusively to cybersecurity and the practical management of cybersecurity risks.

Growth: A rising tide lifts all ships.  

Revenue or Profit: Every dollar goes back in and we have been profitable since year 1.

Marketing: Our 2nd employee was a marketing coordinator.  We invest 10% of net sales in marketing each year.

Analytics: It’s a very nerdy aspect of marketing but it powers the creative side.

Stress Management: I stay cool under pressure and very even keeled.  Part of it is managing the team’s stress.  

Influence: My grandfather who got me into computers at 13 with the first personal computers…I made more money than my parents by the time I went to college.  

Like what you heard? Listen to new episodes as they launch by subscribing to the B2B Marketing Podcast on iTunes.

“You build it, and people are going to come.”

Company: Quest Workspaces

CEO: Laura Kozelouzek

Websitehttps://www.questworkspaces.com/

INC5000 Profilehttps://www.inc.com/profile/quest-workspaces – 2017 Rank 3800  // 3-Year Growth 77% //Employees 27 // 2016 Revenue $11.6 M

Quest Workspaces was featured on the INC5000 as #3800. Quest Workspaces provides small business owners and enterprise clients all-inclusive office
space with flexible terms, virtual offices services as well as meeting room rentals.

Why Statement: Goal was always serving the market that we’re in the best possible way that we could.

Marketing: “Now the digital presence is probably the most effective and the greatest source of leads.”

Sales: Grassroots business development efforts locally to find partnership opportunities.  

Mistakes:  Converting to a responsive website was an issue.  We should have made a bigger investment in that area initially.

Advice: “The devil is in the details.”

Like what you heard? Listen to new episodes as they launch by subscribing to the B2B Marketing Podcast on iTunes.