“We like to approach the developer when the hotel is still a hole in the ground.”

Company: Imacuclean

CEO: David Cooperberg


INC5000 Profilehttps://www.inc.com/profile/imacuclean – 2017 Rank 2488 // 3-Year Growth 143% // Employees 400 // 2016 Revenue $9.7 M

David Cooperberg is the CEO of Imacuclean, whose company was featured as #2488 on the INC5000 as one of the fastest growing companies in the US.

Imacuclean attributes its massive growth to when it started to hyper-focus only on the business of cleaning hotels.

Mantra: “Get better, not bigger”

Marketing: Specialize in post construction cleanup as a lead-in product to the ongoing housecleaning service

Growth: Keep a list of 200 hotels in development at any given time.  20-30 are potential clients.

Stress Reduction: Having a strong management team trained to make decisions as if it affects their pocketbook directly.

Advice: “Don’t get to fixated on your own success.”

Like what you heard? Listen to new episodes as they launch by subscribing to the B2B Marketing Podcast on iTunes.