The New Year has arrived! Yep, 2017 showed up faster than the speed of lightening. The buzz is who can develop the best list of new year’s resolutions and stick to them. It can get pretty tiresome to continuously try and fail. Maybe it’s because we are only human and tend to set our sights too high, or stifle our ability to do something different.
As marketers and people who aim to learn and grow a little more each day, it’s time to make 2017 the year of accomplishment. The year of change. The year of success. Of course, it may seem easier said than done, but we have compiled a list of key resolutions that you can be dedicated to throughout the new year and forever. Break the limitations on your resolutions.
Here are 6 resolutions for every marketer to transform the future in 2 0 1 7
- Post to your social media accounts
Whether you work in the marketing department of a specific company or a marketing agency, it’s easy to get consumed in other social media profiles that you forget about you own. If you don’t market yourself and share your interests and values, how will people get to know the person behind the profile? Start small. Post at least twice a week and write an original article or blog post on a monthly basis.
Between commuting each day by train, taking lunch breaks, TV commercials and holiday off days, everyone can find a 30 minute time slot to read. Pick a piece that interests you like a newspaper, magazine, online blog or novel. Reading expands your knowledge, vocabulary and exercises your brain. Gaining more insights into your industry or personal hobbies are equally important so read content as long as you’ll enjoy it.
- Stay in the loop with industry news
This pertains to any industry but especially the marketing industry. The world of technology and Internet is constantly evolving so you, the marketing expert, must be the first to know what is happening and how it can affect and benefit your business. Subscribe to blogs or print magazines, get email notifications from news websites, read articles from industry leaders on LinkedIn and share what you find. Declare to the world that you are ahead of the game.
People go about their daily activities by route, without putting much thought into how they can BE more efficient. What you are an expert in, someone else struggles with. Therefore, documenting processes and having templates for marketing briefs, content calendars, case studies, dashboards or a simple office checklist is invaluable. Documenting saves time when others have a framework to work off of and enables more people to benefit from it.
Humans can only remember so much and it can get overwhelming when you try to retain data overload without writing it down. There are numerous apps for desktop and mobile that can easily help you get organized at work and home. Some top picks we found are Evernote for taking notes, recording a meeting and sharing relevant content, Dropbox for sharing files with family, employees and clients and Trello for organizing and prioritizing tasks and projects.
- Keep your emotions in check
We all have a secret hit-list with the neighbor, relative, rude subway rider, co-worker or client and it’s ok. But lashing out and letting them ruin your mojo is out of line. remember everyone has their own trials and tribulations. The key is to release your emotions in the right place at the right time. Don’t respond to comments because it only blows the situation out of proportion. Take steps to keep your emotions in check by staying quiet once a day, taking a short walk to cool off or get a good workout at the gym. See your mood transform and people’s outlook on you improve drastically.
*Transform your resolutions into success stories. Whether it takes you a month, a year, or five years, never give up on becoming a better version of your work and home self.
*Make 2017 the year you remove the stereotype of resolutions and focus on the commitment. It doesn’t matter if it’s a short term commitment or one that last the rest of your life: just be sure you own it.
*Set goals for yourself so you can hit them and revel in the feeling of success. This will not only make you an expert marketer but also an expert version of yourself and that’s the greatest brag of all.
Need Help With Your 2017 marketing plan? Ajax Union is a full service digital marketing agency based in Brooklyn, New York. Our team is here to help you become an amazing company. Contact us so we can walk you through the realm of online marketing!